Finally Microsoft has taken a step to get back its earlier position in the market. Microsoft is hoping two distribution deals will help him give live search a boost. Hopefully it may work for Microsoft. Soon the company will be announcing a global deal with Dell that will see Live Search be the default search engine and a Windows Live toolbar bundled on the bulk of consumer and small-business PCs sold by the computer maker over the next three years. That deal is in addition to a five-year deal with Verizon Wireless, which leaked out earlier on Wednesday.
Microsoft Windows Vista was not at all a success in operating systems, and in Browsers, Internet Explorer has lost its market share as well. And for last 3 – 4 years it has been trying to cope up with the challenge by Google Search Engine. Searches fell down by 16.7 percent in Microsoft live search and if we talk about yahoo searches, they have also fell down near about16.1% whereas Google searches were increased by 21.7%.
It’s high time for Microsoft to deal with the situation, to improve their products and Microsoft support as the market is already very competitive.
Mehdi, Microsoft Senior Vice President acknowledged that Microsoft needs more than distribution deals to truly compete with Google. "These distribution partnerships are part of our strategy," he said. "We know we have to do a lot of other things, including improve the product, including being able to market direct with consumers, and build loyalty and brand around our offering." He also mentioned the earlier deal with HP and Lenovo."We've gotten to a point where the product is now in a good enough state that we want to start to get it out more formally in front of more customers These two partnerships are very significant for us, because it...gives an opportunity to put our search offering out before a broader audience now in a pretty mainstream way, and I think you should think about it as the first step of us slowly bringing up the dial on how we start to promote our product.”
Let’s see… whether cracking deals with other companies for distribution work for Microsoft or not.
More on Tech news>>
Last Google Page rank Update on New Year’s Eve
Google teams with Norad to track Santa on Christmas Eve
Google frees Chrome from Privacy Concerns
Ready to tackle Google- Microsoft’s Online services President
0 comments:
Post a Comment